Jeans are trousers made from denim. Mainly designed for work, they became popular among teenagers starting in the 1950s. Historic brands include Levi's, Lee and Wrangler.
Jeans are now a very popular form of casual dress around the world, and have been so for decades. They come in many styles and colors; however, "blue jeans" are particularly identified with American culture, especially the American Old West. The American population spent more than $14 billion on jeans in 2004.
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